In the last five years, the term “match” has dominated digital platforms and steered the start-up boom. When we see the terms “artificial intelligence” and “advanced algorithms”, the term “match” often follows shortly after. Every on-demand platform, marketplace or service-based portal has a component of matching to it. In the $8 billion job marketing board world, the new hype is "job matching". But what is job matching? We explore the topic in this blog and explain how a job matching platform works.
What is job matching?
Job matching uses data points defined by employers to match them with the ideal job applicants, based on their job resumes. It is not a one-size-fits-all process. Every company has a different method, approach and data management system to make that job match happen.
Using a job matching platform enables companies to hire smarter. Job matching is a modern recruitment method designed to shorten and optimize the hiring process. In the future of work, knowing where (and how) to find a good job match is the key to success. And companies and individuals who don’t get on board stand to lose out.
Using artificial intelligence for better job matching
Artificial intelligence is the use of machine learning to produce automated results, based on data, insights and learnings. The truth behind the curtain is that most companies do not have the required data, processes, or capacity to deliver AI effectively when it comes to job matching. This is especially true when it comes to job boards. Why? Job boards are marketing platforms that are known for being a “data dump” of job information, which leads to false positives and messy keyword associations. While you may get a match through a job board, the chances of this match being a good one are slim.
What are advanced algorithms and how do they help job matching?
Advanced algorithms are a series of demands that, when put through the right software, generate a series of expected results. This is the basis of how matching works for most job hiring platforms and or recruiting tools. These advanced algorithms often match job roles to candidates in one of the following ways:
- Word matching - this algorithm analyzes words that are used in job descriptions and then matches them with similar words in resumes
- Skills matching - this takes listed skill entries on resumes and matches them with required skills in job descriptions
- A combination of human and technical data points - this is how pepelwerk's job matching software works.
Think of job matching platforms like pepelwerk as dating apps. Bumble compared to eHarmony. Bumble has different data points to create viewer options than what eHarmony uses. The results presented are different but the outcomes are the same, i.e. a user found a date. Much like dating apps, pepelwerk takes a set of data and presents you with the job match we think is the best fit for you. But our criteria for creating that job match is different to other recruitment apps. Our system profile-based and contextual, and not purely based on keywords or skills.
Choosing the right job-matching platform
As an Employer, how do you know which tools to use in your hiring process? Well, that depends on the outcomes you’d like to achieve. pepelwerk is a marketplace, which means we provide services and solutions beyond just hiring. The results we produce and the reports around our results are part of the job matching platform experience we're trying to create.
We don’t let users “game the system” by providing public jobs. Our job posting environment and Talent pool are private. By keeping a clean data set, we increase the quality of the outcomes from our advanced algorithms to produce quality job matches.
Bringing job matches to the real world
We’re committed to matching the right people to the right job, which sometimes means getting everyone in the same room! We run "Job Match Events" which are designed to introduce Talent to Employers and vice-versa. pepelwerk's Job Match Events are a great way to meet and engage with the Talent of the future, and they enable suitable candidates to understand your company culture.
Check out our Job Match Events page to learn more about our events in the US. Ensure you grab your spot for the next one!
pepelwerk is the matchmaker of the working world. Find out more about pepelwerk and how our skills-based job matching platform works. You can create an Employer account in minutes and see for yourself how to hire smarter. And you can even get a free demo before you get started!