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Stop Hiring for Keyword over Skill: Make Your Skills Match

In the corporate world, we so get lost in titles, buzzwords, and our own languages of acronyms that only make sense to those at our own organizations. Sometimes focusing on our own internal sets of criteria for hiring and promotions can blind us to the awesome talent around us. Shake up the status quo and modernise your hiring approach. Make your skills match, as keyword matching is outdated. We'll explain why.

Hiring the old fashioned way will no longer cut it

Some organizations underestimate the power of proper job training. If you're trying to reduce your onboarding time but don't provide on-the-job training, it might be time to rethink your process. Job training increases employee loyalty, job satisfaction, and reduces turnover. Don't go for the "quick win" by throwing out candidates who aren't pre-programmed. Often just investing a couple of weeks into educating your team can improve culture, turnover, and job satisfaction dramatically.
Plus, job seekers are on to you. They realize that keyword stuffing and SEO can get a resume through the application process. Is your HR department throwing out potential Talent candidates because you're too focused on specific resume keywords? Does your HR onboarding system even ask what other unrelated skills or interests the candidate has that might be beneficial to the company?
How do we break ourselves from the habit of hiring based on resume titles and keywords? Skills match your job candidates. It's time to toss out the old recruiting playbook!

Hire for skills and interests

The up-and-coming workforce (Millennials and Generation Z) want more from work than just a paycheck. Finding purpose and personal fulfillment from their work outranks salary for many. And purpose-driven work has been shown to directly correlate to job satisfaction. What does this mean for employers? In short, don’t hire for a list of bona fides. Hire for bona fide skills and ambition.
Backing old-school recruiting processes doesn’t work anymore. Smart Employers know they must upgrade their hiring practices to reflect the changing Talent landscape. For example, hardly anyone reads the Classified section of the newspaper anymore. So, employers don't spend their money advertising jobs there anymore. The same can be said for most job boards. Like the Classifieds, they over-promise and over-deliver - piles and piles of unusable resumes, that is!
Paying for volume is an old-school mentality that wastes a lot of time and money, which could go towards running the business. You want relevant candidates with the right mix of skills, attributes and interests to meet your requirements; the skills match.

Ready to dump the resume for good?

The problem of skill shortages is nothing new - matching recruiter needs with worker skills has been a problem for decades in every industry. To succeed in today’s work landscape, employers must recognize the value of hiring for skill and maintaining a transparent hiring process. Making the right skills match benefits both Talent and the Employer.

Make your skills match with pepelwerk's skills-matching software

If you are ready to move on from advertising models and job boards that waste your time and money, sign up for pepelwerk for free as an Employer. We offer flat-rate pricing and you only pay us once you receive a matched candidate. No more digging through piles of resumes and unqualified candidates. Get matched based on the skills you need to get the job done.
Create an account today and take the hassle out of hiring. Plus, you get a free job post to get you started!
Create a free pepelwerk Employer account